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Match each action with the type of consumer influence it represents.

  • Question 6a of 25 - Consumer influences

  • Maximum Attempts: 1
  • Question Type: Multiple Choice
  • Maximum Score: 2
  • Question: Match each action with the type of consumer influence it represents.
  • Answers:
  1. Buying pre-faded jeans because everyone else is doing it. Trend
  2. Buying pre-faded jeans because all of your friends have them. Peer pressure
  3. Buying pre-faded jeans because they're less expensive than other jeans. Price

The correct answer is: Buying pre-faded jeans because everyone else is doing it: Trend; Buying pre-faded jeans because all of your friends have them: Peer pressure; Buying prefaded jeans because they're less expensive than other jeans: Price.

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