How Do I Market My Barber Business?

by | Last updated on January 24, 2024

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  1. Get listed on Google and other online directories. ...
  2. Create a website for your barber shop. ...
  3. Leverage your top reviews to attract more customers. ...
  4. Host events. ...
  5. Take advantage of referral marketing. ...
  6. Use discounts for customer acquisition.

Is owning a barber shop profitable?

How much profit can a barber shop make? The average annual profit for a barber shop owner is $35,000 . Many have reported profits of $70,000 and higher, depending upon location and the number of barbers they employ.

How do barbers increase revenue?

  1. Sell gift cards or gift certificates.
  2. Create a referral program.
  3. Implement a “frequent flyer” program.
  4. Turn once-off services into subscriptions.
  5. Give client booking software a try.
  6. Identify a niche and dig in.
  7. Take business to the next level.

How much do barbers make?

The mean annual wage of a barber is $30,480 . Barbers in the 75-90 th percentile can make between $37,490-$48,480 annual salary. The average hourly and annual wages of barbering vary, however, according to your location and position.

Do barbers clean clippers?

For those of you that don’t know, most barbers will use Barbicide (the pot filled with blue liquid) to disinfect and clean their combs, scissors and clipper heads . They will also likely have spares that they use in between, if their tools are being disinfected.

How do barbers find customers?

  1. #1 Find the Right Location.
  2. #2 Share Your Business Card.
  3. #3 Build Strong Relationships.
  4. #4 Ask for Reviews.
  5. #5 Be Flexible.
  6. #6 Use Social Media.
  7. #7 Attend Networking Events.
  8. #8 Try a Referral Program.

What is the target market for a barber shop?

Total Percent Under 5 years 63,225 7.30% 5 to 9 years 59,631 6.90% 10 to 14 years 58,030 6.70% 15 to 19 years 54,319 6.20%

How do I sell myself as a barber?

  1. 1) Start with Your Barbershop Space. ...
  2. 2) Know Your Market to Build Barber Clientele. ...
  3. 3) Take Word of Mouth Advertising for Your Barbershop. ...
  4. 4) Market Your Barbershop on Social Media. ...
  5. 5) Hand Out Barber Business Cards and Network.

How can a barber make 6 figures?

  1. Don’t Underestimate Yourself. ...
  2. Dress for the Job You Want. ...
  3. Work Outside the Walls Of Your Shop. ...
  4. Never Stop Learning. ...
  5. Keep Six-Figure Habits. ...
  6. Don’t Be Afraid to Do Things Differently. ...
  7. Stop Looking Down on Retail. ...
  8. Step Out Of Your Comfort Zone.

Is a barber shop a good investment?

If the location is in a higher-income area such as the “California metro area” the average price for a haircut is $28 – $30 for a basic hair cutting service. If you can find a barbershop with a prime location and cheap rent for the building. You could save thousands of dollars each month with lower overhead.

How much does a barber shop owner make?

A barbershop owner in the United States earns an average income of $27,000 annually , which equates to $11 an hour, according to the Bureau of Labor Statistics.

What can you sell at a barbershop?

  • Pomade. A quality pomade will help replicate the effect of great-looking, just-been-cut hair every day. ...
  • Texture Paste. ...
  • Beard Balm. ...
  • Beard Oil. ...
  • All-In-One Shower Wash.

Why barber shop is a good business?

Barber shops that offer a wider range of services often benefit from by a higher revenue-per-customer . Barber shops have traditionally focussed on basic hair and beard cutting. Adding new services like eyebrow cutting, shaved hair designs, and facial treatments have the potential to bring in more profit.

How do I make my barber shop popular?

  1. Pass out business cards.
  2. Pass out Flyers.
  3. Give away free haircuts.
  4. Network with other local businesses.
  5. Join BNI groups.
  6. Posting on Social Media Daily.

Who is the richest barber in the world?

  • Ramesh Babu is India’s ‘Billionaire Barber’. ...
  • Ramesh Babu received his first business contract from Intel through a family for whom his mother worked since he was a child.

How much do you tip for a $20 haircut?

$20 haircut – $4 tip . $25 haircut – $5 tip. $30 haircut – $6 tip.

Where do barbers get paid the most?

  • Washington, DC. $28.38 per hour. 14 salaries reported.
  • $28.36 per hour. 21 salaries reported.
  • Chicago, IL. $26.50 per hour. 9 salaries reported.
  • Portland, OR. $25.49 per hour. 8 salaries reported.
  • Phoenix, AZ. $25.05 per hour. 21 salaries reported.
  • Show more nearby cities.

What is the blue liquid in barber shops?

BARBICIDE® is known worldwide as the ultimate product for EPA registered disinfection in salons, barbershops and spas. The iconic blue liquid is trusted and effective earning its reputation for creating a safe and clean salon.

Can you get hepatitis from barber clippers?

Conclusions: This study confirms that there is significant contamination of barber hair clippers with blood and blood-borne viruses. Hepatitis B was detected with enough DNA copies to pose a risk of transmitting infection .

Can you get ringworm from barber?

What are the symptoms of barber’s itch? The most common symptom of barber’s itch is a ringworm-like rash on the skin underneath the beard . This rash is circular in shape with red, scaly lesions. Barber’s itch can also cause itching and mild pain.

How do I promote my barber on Instagram?

Create and post “how-to” videos and articles

Your barbershop social media marketing can make it very easy for you to connect and loyalize your existing clients. The easiest way to do it is by using “how-to” videos and articles. They should provide valuable information that will make their life easier.

How long does it take to build clientele as a barber?

It takes about 12 months to build a profitable salon clientele and it takes up to 24 months until you have your ideal client base. However, with the right marketing efforts, you can reduce this time to 4-6 months.

How can a barber stand out?

If you want your barbershop to stand out, being active on channels like Instagram, Facebook and Twitter will help . Clients ‘checking in’ at your shop will help spread the word about your barbershop among groups of friends. Clients sharing images of your work so their networks can see it – even better.

What is the average age of a barber?

The average age of an employed Barber is 41 years old . The most common ethnicity of Barbers is White (63.1%), followed by Hispanic or Latino (19.4%) and Black or African American (9.7%).

How many barber shops are in the US?

Year Value Feb 1, 2017 128,150 Feb 1, 2018 115,729 Feb 1, 2019 111,832 Feb 1, 2020 110,770

What are segmentation methods?

Demographic, psychographic, behavioral and geographic segmentation are considered the four main types of market segmentation, but there are also many other strategies you can use, including numerous variations on the four main types. Here are several more methods you may want to look into.

Rebecca Patel
Author
Rebecca Patel
Rebecca is a beauty and style expert with over 10 years of experience in the industry. She is a licensed esthetician and has worked with top brands in the beauty industry. Rebecca is passionate about helping people feel confident and beautiful in their own skin, and she uses her expertise to create informative and helpful content that educates readers on the latest trends and techniques in the beauty world.