The instant availability of news and moment-based content is one of the top advantages of media convergence between traditional media and new media. The content producers can specifically target the best audience or group they are aiming towards by publishing customized content.
What is the impact of convergence of media?
It brings together the “three C’s”—computing, communication, and content—and is a direct consequence of the digitization of media content and the popularization of the Internet. Media convergence transforms established industries, services, and work practices and enables entirely new forms of content to emerge .
What are advantages of media?
Advantages of the media include that it allows information to be dispersed quickly and that it allows people to learn about cultures other than their own . Disadvantages of the media include that it can result in the spread of misinformation and the development of bad values.
What is convergence and why is it important?
The simple concept of convergence allows multiple tasks to be performed on a single device , which effectively conserves space and power. For example, rather than carrying separate devices – like a cell phone, camera and digital organizer – each technology converges on a single device, or smartphone.
What are the advantages of convergence?
Convergence gives us a vision of future mobile networks . Multi-tier heterogeneous cells with different frequencies converge to ubiquitous coverage in a mobile network. CA among various bands is arbitrary, handover between various cells is smooth, and coordination at cell-edge areas is seamless.
What are the disadvantages of convergence?
- Difficulty in assessing consumer responses and reactions scattered across diverse converged platforms.
- More competition for consumer’s time and attention with various media platforms in one device.
- Audiences often feel overwhelmed with massive amounts of information overload.
How has media convergence affect everyday life?
Media convergence has affected everyday life by making news easier to access . ... Those web sites deliver news in almost real time complete with moving video and feeds formatted for smart phones. Movies are now available streaming on the internet TV shows are now available streaming on the internet.
What are the advantages and disadvantages of convergence?
technological convergence itself is contributing to lower the operational costs . A converged IP network costs much less to manage, thanks to its simpler architecture and the economies of scale. Additionally, it also shows the economies of scope, in that a number of services can operate in one network.
What does media convergence mean?
Media convergence refers to the merging of previously distinct media technologies and platforms through digitization and computer networking . ... Media convergence is also a business strategy whereby communications companies integrate their ownership of different media properties.
What are the benefits and implications of media convergence?
- The content creators can use the platform to generate customized content that is targeted at a specific group.
- This has also brought about a change in the dynamics of economy as distribution and cost structure is not the same in traditional media.
- Build relationships. Social media is not just about brands connecting with their customers. ...
- Share your expertise. Social media gives you an opportunity to talk about what you know and what you want to be known for. ...
- Increase your visibility. ...
- Educate yourself. ...
- Connect anytime.
What is advantage and disadvantages?
absence or deprivation of advantage or equality. the state or an instance of being in an unfavorable circumstance or condition: to be at a disadvantage . something that puts one in an unfavorable position or condition: His bad temper is a disadvantage.
What are the positive and negative effects of mass media?
This influence can be negative or positive. The negative effects of mass media on society can lead people towards poverty, crime, nudity, violence, bad mental and physical health disorders and others as such severe outcomes.
What is an example of convergence?
The definition of convergence refers to two or more things coming together, joining together or evolving into one. An example of convergence is when a crowd of people all move together into a unified group . The point of converging; a meeting place. A town at the convergence of two rivers.
Why media convergence Cannot be done away?
**Media convergence** is a phenomenon that interconnects or merges the information technology with communication technology. It cannot be done away because it is the result of the advent of technology as industries and other forms of human institutions advances into digitization .
Why is network convergence important?
Is Convergence the Answer? Network convergence – bringing system and device communication to a single network – simplifies and reduces cabling complexity and overall infrastructure costs, and makes it easier to connect devices directly to the network for data collection and sharing.
