Why is the assortment process beneficial? Consumers often find it convenient to shop for products created by many different firms all in one place . channel members focus on the same target market at the end of the channel. lack a shared product-market commitment.
Why is the assortment process beneficial quizlet?
Why is the assortment process beneficial? Consumers often find it convenient to shop for products created by many different firms all in one place . channel members focus on the same target market at the end of the channel. lack a shared product-market commitment.
Which method of entering international markets generally involves the least risk?
Exporting is the direct sale of goods and / or services in another country. It is possibly the best-known method of entering a foreign market, as well as the lowest risk.
When a channel has a product-market commitment?
* When a channel has a product-market commitment, all members focus on the same target market at the end of the channel . the producer is usually responsible for assorting.
When a firm chooses only one wholesaler or retailer?
| Question Answer | Selective Distribution a firm chooses only a limited number of retailers in a market area | Exclusive Distribution Distribution of a product through a single wholesaler or retailer in a specific geographic region |
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What is discrepancy of assortment?
the difference between the range of items carried by a supplier and the items required to satisfy the needs of a customer .
Which of the following is likely to be experienced by suppliers using a Just in Time JIT delivery system?
Which of the following is likely to be experienced by suppliers using a just-in-time (JIT) delivery system? They need to respond to customer’s production schedule.
Which entry mode is best?
| Type of Entry Advantages | Exporting Fast entry, low risk | Licensing and Franchising Fast entry, low cost, low risk | Partnering and Strategic Alliance Shared costs reduce investment needed, reduced risk, seen as local entity | Acquisition Fast entry; known, established operations |
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What is exporting and its advantages and disadvantages?
Advantages of exporting
You could significantly expand your markets , leaving you less dependent on any single one. Greater production can lead to larger economies of scale and better margins. Your research and development budget could work harder as you can change existing products to suit new markets.
What are the four market entry strategies?
- Structured exporting. The default form of market entry. ...
- Licensing and franchising. Licensing is giving legal rights to in-market parties to use your company’s name and other intellectual property. ...
- Direct investment. ...
- Buying a business.
What does discrepancies of quantity mean?
the difference between the quantity a manufacturer produces and the quantity end-users want to buy.
Which of the following is an advantage of intensive distribution?
The advantage of applying an intensive distribution strategy is in generating revenue, product awareness and pushing for impulse buying . As more products are sold, more money is earned. As more locations carry the products, the more opportunities there are for manufacturers to make profit.
Is the amount of goods being stored?
the amount of goods stored is called and inventory . a private warehouse is a facility designed to meet the specific needs of its owner.
What are the 4 types of distribution?
There are four types of distribution channels that exist: direct selling, selling through intermediaries, dual distribution, and reverse logistics channels . Each of these channels consist of institutions whose goal is to manage the transaction and physical exchange of products.
What are the 5 channels of distribution?
- Retailers. Retailers are intermediaries used frequently by companies. ...
- Wholesalers. Wholesalers are intermediaries that buy and resell products to retailers. ...
- Distributors. ...
- Agents. ...
- Brokers. ...
- The Internet. ...
- Sales Teams. ...
- Resellers.
How do you distribute a product?
- direct to consumers, which may be a suitable option for smaller processors covering small areas;
- to all suitable retailers in an area;
- to supermarkets, if they find the product acceptable and sufficient quantities can be delivered;
- to wholesalers, suitable for larger processors;
