How Do You Write A Strong Press Release? - Fixanswer

A press release is

an official statement delivered to members of the news media for the purpose of providing information, creating an official statement

, or making an announcement directed for public release. Press releases are also considered a primary source, meaning they are original informants for information.

How do you write a media attention press release?

Choose the angle that matters for your target audience.
Start with a well-thought-out headline.
Pay attention to a lead paragraph.
Cover the essentials in a few body paragraphs.
Consider adding quotes.
Include contact details.
End your press release with a boilerplate.

What are the key elements of press release?

Headline. The headline, or title, of a press release tells readers what the release is about. …
Summary. This section summarizes the key points of the press release and answer the “Five W’s”of Who, What, When, Where, and Why. …
Date and location. …
Body. …
Boilerplate. …
End or Close.

What is the purpose of press release?

The purpose of a press release is

to get attention, make news and generate publicity

. Most importantly, press releases are an effective way to create interest around any corporate news in a factual and efficient way.

How do you end a press release?

How to end the press release. Signal the end of the press release with the word “Ends” in bold. After “Ends”, write “For further information,

please contact

” and list your details or those of an appointed person. Do give a mobile number if you can, so that journalists can contact you easily.

How do I publish a press release for free?

PRLog.
Newswire Today.
PR.com.
Online PR Media.
Press Release Point.
PR Urgent News.
PRFree.
Express Press Release.

What are the 7 steps to a press release?

Find Ways To Be Newsworthy. As you’ll be pitching to journalists, create a news release with that in mind. …
Write Your Press Release Headline. …
Craft Your Lede. …
Write Your Body Paragraphs. …
Include Supporting Quotes. …
Write Your Boilerplate Text. …
Add Media Contact Details.

What are three qualities of a good press release?

It’s nimble. Successful messages are built to fit multiple formats. …
It’s atomized. Your audience doesn’t live in one place, and neither should your press releases and other content. …
It’s useful. Content needs to interest, inform, or entertain the audience…

What 5 basic questions should a news release answer?

What are we announcing? …
Who is the target audience? …
What are the impacts or benefits? …
When and where is it available? …
Who will be the spokesperson?

What are the functions of press?

The Political function.
The Economic function.
The Sentry function.
The Record-Keeping function.
The Entertainment function.
The Social function.
The Marketplace function.

What are the types of press releases?

General News. This is the most common type of press release. …
Launch Release. …
Event Press Release. …
Product Press Release. …
Executive, Staff And Employee Press Release. …
Expert Position Press Release.

Where do you send press releases?

Newswire. Newswire is one of the top distribution service providers available in the market. …
eReleases. With a media database of over 1.7 million contacts, eRelease is a distribution service you should consider. …
EIN Presswire. …
PR Distribution. …
PR Newswire. …
24-7 Press Release. …
PR Web. …
Response Source Press Release Wire.