- Go to the United States Patent and Trademark Office (USPTO) website.
- Check the Trademark Electronic Search System (TESS) database. Make sure the slogan isn’t already registered in the same category.
- Submit your trademark application. Pay the filing fee.
Do slogans have copyright?
Copyright does not protect names, titles, slogans, or short phrases
. In some cases, these things may be protected as trademarks. … In some circumstances, an artistic logo may also be protected as a trademark.
How much does it cost to trademark a slogan?
If you have ever asked yourself how much does it cost to trademark a phrase, according to the current fee schedule on the USPTO, trademark registration fees cost
$275 per mark per class
. If you need an attorney’s assistance, the cost averages around $1,000 to $2,000.
Can you register a slogan as a trademark?
Taglines and slogans are subject to the same scrutiny as non-tagline trademarks when being examined by the USPTO for inherent distinctiveness. … Accordingly, so long as a tagline or slogan is either inherently distinctive or has developed secondary meaning,
a tagline is protectable as a trademark
.
How do you create a slogan?
- Decide what you want to say. Answer a few basic questions about what you want to accomplish with your slogan. …
- Keep it simple. You might have a lot you want to say about your business, but it’s best to keep your message clear and concise. …
- Establish your company’s voice. …
- Brainstorm your slogan.
Do I have to register a slogan?
You can’t trademark
a slogan that just describes your company’s goods or services. This doesn’t usually meet the USPTO’s requirements. You can adopt a slogan for your brand without filing out a trademark application. If you want to keep others from using it, however, you should trademark the slogan.
How long does trademark last?
How long does a trademark last in the US? In the United States, a federal trademark can potentially last forever, but it has to be renewed
every ten years
. If the mark is still being used between the 5th and the 6th year after it was registered, then the registration can be renewed.
What is the best slogan?
- “Just Do It” – Nike.
- “Think Different” – Apple.
- “Where’s the Beef?” – Wendy’s.
- “Open Happiness” – Coca-Cola.
- “Because You’re Worth It” – L’Oreal.
- “Melts in Your Mouth, Not in Your Hands” – M&Ms.
- “A Diamond is Forever” – De Beers.
- “The Breakfast of Champions” – Wheaties.
Can I use someone else’s slogan?
Just because a company has
trademark rights
, those rights do not absolutely prohibit anyone else from using the same name, logo, or tagline. … The same exact trademark you use can be used on a substantially different product or in a substantially different industry.
Can I copy a slogan?
Typically,
a slogan cannot be protected under copyright law
as copyright does not protect short phrases. A short phrase can be protected in conjunction with an illustration or it may be protected in some cases, if it is taken from a larger well-known work, such as taking a line from a movie.
Can I trademark a word?
You can
trademark a word that identifies your company or your products
. Register your trademark with the United States Patent and Trademark Office (USPTO) to protect your trademark throughout the United States. … A word is a trademark if that word identifies a brand, regardless of whether the word itself is registered.
What is Apple’s slogan?
Apple’s motto used to be “
Think Different
.”
Can you own a saying?
When you trademark a phrase, you protect the words that represent your product or service. … You can trademark a phrase at the local level by
applying
at your state trademark office. To trademark a phrase locally, you must already be using the phrase publicly. You can apply for a nationwide trademark with the USPTO.
Can you copyright at shirt slogan?
5. The most effective way to protect an image or design on a t-shirt or other article of clothing is to file a copyright registration with the U.S. Copyright Office.
Copyright protection is strong protection for a reasonable cost
.
Can you trademark a phrase on a T-shirt?
If your T-shirt design has symbols, words, or other marks that uniquely distinguish it from other T-shirts on the market you
can obtain a trademark
to protect your design from others who might wish to capitalize on your intellectual property.