How Much Does Local TV Advertising Cost?

by | Last updated on January 24, 2024

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For local television stations, advertisers can expect to pay a

minimum of $5 per 1,000 viewers for a 30-second commercial

. Based on data provided by Adage, a 30-second spot broadcast nationally averaged around $115,000 in 2020.

How much does local advertising cost?

Although the factors that determine CPM can vary widely, the most important for advertisers are time, day, and location. The average cost of local TV advertising can range from

$5 to $35 CPM for a 30-second commercial

— the most significant factor being your location.

How much does a TV advert cost for 30 seconds?

For local television stations, advertisers can expect to pay a minimum of

$5 per 1,000 viewers

for a 30-second commercial. Based on data provided by Adage, a 30-second spot broadcast nationally averaged around $115,000 in 2020.

How much does it cost to do advertise on TV?

This cost can vary greatly, but you can expect it to cost anywhere from

$2,000 to $50,000

. Broadcasting costs are the main expense, averaging around $115,000 for a 30-second commercial.

How do I advertise on local TV?


Contact two or three local stations

to start the process. Talk to broadcast stations affiliated with a network (ABC, NBC, CBS or Fox) or to independent local stations. Network affiliate advertising costs more, as even viewers who lack cable or satellite service can access these stations.

How much does a 1 minute TV commercial cost?

This cost can vary greatly, but you can expect it to cost anywhere from

$2,000 to $50,000

. Broadcasting costs are the main expense, averaging around $115,000 for a 30-second commercial.

How much does a 30-second YouTube ad cost?

Influencer Marketing Hub estimates that YouTube ads can cost anything between

$0.03-$0.30 per view

, with a $2000 average cost to reach 100,000 viewers. A view is counted when a viewer watches 30 seconds of your video or interacts with it by clicking on it.

Is TV advertising still effective?

In fact, TV advertising displays

greater success

with key performance indicators (KPIs) than any media source. According to recent data, adults spend 13 times as many minutes watching video on television than through the internet, and 23 times as much as on their mobile devices.

How much is a YouTube ad cost?

On average, businesses’ YouTube ad costs are

$0.10 to $0.30 per view or action

, with an average $10 daily budget. Per view or per action means when someone views your ad or engages with your ad — like by clicking on it — you pay $0.10 to $0.30.

Which is the most expensive TV advertisement?

  • Microsoft – “Empowering” (2014) – $8 million. …
  • Kia – “The Truth” (2014) – $8 million. …
  • Jaguar – “British Villains” (2014) – $8 million. …
  • Bud Light – “Up for Whatever” (2014) – $12 million. …
  • Chrysler – “Imported From Detroit” (2011) – $12 Million.

How much does it cost to advertise on Channel 7?

Channel 7 Network from

only $3,400+ gst per week

including Production & Creative. Media Today’s TV packages are very efficient products, allowing us to expand our reach in the most cost effective way.

How much does an ad on Fox News cost?

The rates are much higher than prime time in a non-election year. For 2017, SQAD reports that the average for a prime time spot on the first Tuesday in November cost

$10,200

on Fox News, $8,300 on CNN and $4,200 on MSNBC. Even during the last mid-term election, commercial prices rose.

What was the price of a 30 second advertisement 2021?

Year Price of 30-second commercial 2018 $5,200,000 2019 $5,300,000 2020 $5,600,000 2021

$5,500,000

How much does a 3 minute commercial cost?

So, exactly, “How Much Does a 3 Minute Video Cost?” It’s hard to say but a good rule of thumb is to estimate

$1500 to $10,000 per finished minute

for an average production.

How much does it cost to produce a 30 minute TV show?

How much does it cost to produce a 30-minute TV show? Under the WGA Agreement, the minimum a writer will get is

$26,000 for a 30-minute script

and $38,000 for a 60-minute one.

How much do celebrities get paid for commercials?

“It ranges from

$500,000 to $2 million

depending on the commercial and the celebrity,” one advertising executive with experience in Super Bowl commercial’s claimed back in 2016.

Emily Lee
Author
Emily Lee
Emily Lee is a freelance writer and artist based in New York City. She’s an accomplished writer with a deep passion for the arts, and brings a unique perspective to the world of entertainment. Emily has written about art, entertainment, and pop culture.