What Should An Elevator Pitch Say?

by | Last updated on January 24, 2024

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A good elevator pitch should

last no longer than a short elevator ride of 20 to 30 seconds

, hence the name. It should be interesting, memorable and succinct. It also needs to explain what makes you – or your organization, product or idea – unique.

What should be included in an elevator pitch?

  1. Start with who you are.
  2. Write about what you do and how you do it.
  3. Explain the results of your work and what makes you unique.
  4. Edit what you’ve written. …
  5. Add a good conversation-starter at the beginning. …
  6. Record your pitch. …
  7. Make sure you stay within the 30 seconds without talking too fast.

What are 3 things your elevator pitch should include?

  1. Describe your ideal customer. …
  2. Show the benefits or results the customer would get when giving you their business. …
  3. Appeal to the need or problem of the other person. …
  4. Describe the result that will be provided. …
  5. Make people say, “Tell Me More!”

What should be the first thing you say in your elevator pitch?

Your elevator pitch should explain who you are and what qualifications and skills you have.

Try to focus on assets that add value in many situations

. This is your chance to brag a bit — avoid sounding boastful, but do share what you bring to the table. Practice, practice, practice.

What are the 4 parts for an elevator pitch?

At their most basic, good elevator pitches should keep the following question in mind: “Who are you?” When writing your pitch, you’ll want to include

your name, job title, contact information, the name of your company or idea, your market, what makes you/your idea/your organization valuable, and a clear call to action.

How do you write a killer elevator pitch?

  1. State the Problem.
  2. Present Your Solution.
  3. Explain Why People Should Trust You.
  4. Describe Your Value Proposition.
  5. Offer a CTA (Call to Action)

Is Small Talk same as elevator pitch?

Most people today know about the elevator pitch, the short little pitch that gets across who you are in the

time it would take an elevator ride

. It’s a great way to make an introduction, but small talk might carry on far longer.

How do you introduce yourself in an elevator pitch?


Introduce yourself by name

and, if relevant, your job position. Provide a brief overview of what you do. Emphasize your unique selling proposition (USP), which is a unique and memorable hook or something out of the ordinary about you or your services.

How long is a true elevator pitch?

An elevator pitch is a brief, persuasive speech that you use to spark interest in what your organization does. You can also use it to create interest in a project, idea or product – or in yourself. A good elevator pitch should last

no longer than a short elevator ride of 20 to 30 seconds

, hence the name.

How do you write an elevator pitch for a movie?

  1. Who you are. This should include how you came up with the idea and give context to why it’s an important story to tell.
  2. The genre. …
  3. The plotline. …
  4. Existing movie examples. …
  5. A closing that serves as a call-to-action.

How do you write a good pitch?

  1. Do some pre-reporting. Make sure your pitch is well thought out. …
  2. Fill in the details. Pre-reporting will help you answer the following questions in your pitch, which Stossel says are musts for a successful pitch: …
  3. Show off your writing skills. …
  4. Have a little drama. …
  5. Understand the news value. …
  6. Make it timely.

How do you start a pitch example?

  1. Reference past conversations.
  2. Start your elevator pitch with a question.
  3. Keep it short.
  4. Highlight benefits, not features.
  5. Anchor your pitch in data.
  6. Tell a story.
  7. Keep it conversational, not formal.

How do you make a good pitch?

  1. Prepare with care. …
  2. Have an elevator pitch. …
  3. Practice your pitch. …
  4. Don’t skimp on basic explanations. …
  5. Know what makes a presentation boring. …
  6. Give buzzwords a swerve. …
  7. Use your enthusiasm. …
  8. Build in question and answer periods.

What is the most important part of an elevator pitch?


The first step, stimulating interest

, is the most important. In fact, an “elevator pitch” is usually determined by the limited amount of time you have, and circumstances may only give you the opportunity to stimulate interest.

What should you avoid to have a successful pitch?

  • Mistake #1: Not Doing Your Research. …
  • Mistake #2: Failing to Address Concerns. …
  • Mistake #3: Being Too Defensive. …
  • Mistake #4: Being Boring. …
  • Mistake #5: Projecting the Wrong Image. …
  • Mistake #6: Not Reporting on Your Progress. …
  • Mistake #7: Relying Only on Formal Pitches. …
  • Mistake #8: Not Addressing Deficiencies.

What is high level pitch?

So, what is a “high concept pitch”? A high concept pitch is

a single sentence that distills your company’s vision

. In other words, it’s like a super-condensed elevator pitch. Hollywood has used and perfected the art of the high concept pitch.

Rachel Ostrander
Author
Rachel Ostrander
Rachel is a career coach and HR consultant with over 5 years of experience working with job seekers and employers. She holds a degree in human resources management and has worked with leading companies such as Google and Amazon. Rachel is passionate about helping people find fulfilling careers and providing practical advice for navigating the job market.