Consistent with previous studies, women are affected at a higher degree than men and are more receptive to the information provided by social media. Specifically, women reported that social media content such as
reviews and ratings
, often affect their activity planning decisions.
How does gender affect the media?
Women are the focus of only
10% of news stories
, comprise just 20% of experts or spokespeople interviewed, and a mere 4% of news stories are deemed to challenge gender stereotypes. Studies show that men are more likely to be quoted than women in the media, and more likely to cover “serious” topics.
| Characteristic Share of U.S. adults | Men 65% | Women 78% |
|---|
The average time spent on social media usage was reported as 2–3 h per day. Furthermore,
males were more addicted to social media than females
(49.6%) and (32%), respectively.
The data shows that
82 percent of 15- to 17-year-olds use social media daily
, while 59 percent of 13- to 14-year-olds do so. Those who have a higher household income also tend to use social media more: 76 percent of higher-income youth use it daily, as opposed to the 68 percent middle-income youth that do.
Some studies find that
women conform to social comparison more than men
(Eagly
Which gender uses TikTok more?
As of March 2021,
female
users accounted for 61 percent of TikTok’s active user accounts in the United States. According to App Ape, male users only accounted for 39 percent of the video sharing app’s user base on the Android platform.
Conclusion. This study showed that
males
are more addicted to social media usage than females.
Using data from over 10,000 14-year-olds who took part in the UK Millennium Cohort Study, researchers found
40% of girls admitted being on their social media accounts for more than three hours a day
– compared to only 20% of boys.
Social media plays an important role in every student’s life. It is often
easier and more convenient to access information, provide information and communicate via social media
. Tutors and students can be connected to each other and can make good use of these platforms for the benefit of their learning and teaching.
A 2018 report from Pew Research open_in_new indicates that
girls have noticeably different behaviors when using social media
and are more likely than boys to post about their personal beliefs, feelings, and problems.
Firstly, those aged
18-24
are showing a far stronger tendency than their older peers towards using image-led social media. According to a recent survey by Harvard IOP – How Millennials Use Social Media (2015) – 51% of those aged 18-24 use Instagram, vs. 34% of 25-29-year-olds.
| Characteristic Share of U.S. adults | 18-29 90% | 30-49 82% | 50-64 69% | 65+ 40% |
|---|
ATLANTA–Females find same-sex social interactions to be more rewarding than males, and females are
more sensitive to the rewarding actions of oxytocin (OT) than males
, according to a research study led by Georgia State University on the brain mechanisms that determine the rewarding properties of social interactions.
Why do females care more than males?
Why do females care more than males?
Females tend to provide more parental care than males
. … The model shows that, contrary to a number of recent analyses, lower probability of parentage for males does tend to make males less likely than females to provide care.
Who is more emotional male or female?
Women
are naturally more emotionally expressive than men, and are naturally more prone to express discrete emotions such as happiness, fear, disgust, and sadness.
