Market research analysts are the men and women who help businesses figure out what consumers like, and what they want.
It’s a tough job
, and few are cut out for it – but if you’re as good with numbers as you are hanging out with your friends, market research analyst could be the position you’ve been searching for.
Is it hard to be a market research analyst?
Educational background. Market research analysts typically have a bachelor’s degree in marketing; however, some analysts may have a bachelor’s degree in math, computer science, business, or another field. According to Kevin Gray, “
It’s hard to overrate the value of experience, especially
in a field such as statistics.
Is market research a hard job?
This can be a fast-paced, high-pressure role due to the tight deadlines, but it’s also challenging, varied and rewarding. Competition for jobs is strong. Speculative approaches can be more successful than relying on advertised vacancies. Consider applying for market research assistant posts first.
What does it take to be a market research analyst?
Market research analysts typically need a
bachelor’s degree in market research or a related business, communications, or social science field
. … Courses in communications and social sciences, such as economics or consumer behavior, are also important. Some market research analyst jobs require a master’s degree.
Is market research analyst a good career?
A Career in Market Research
Market research is one of the
best professions
for all the curious minds who like to explore and find out how and why things work. Market research analysts are the backbone of all crucial business strategies. They have to play varied roles to understand and improve the sales of a firm.
Are research analysts happy?
At CareerExplorer, we conduct an ongoing survey with millions of people and ask them how satisfied they are with their careers. As it turns out, market research analysts
rate their career happiness 2.9 out of 5 stars
which puts them in the bottom 29% of careers.
How do I get a job in market research with no experience?
If you’re thinking about a market research career but don’t actually have any experience yet, find a way to
try running some online surveys
. Developing some online survey experience is a great way to try a career in market research, before you make any big commitments.
How much does a market research analyst make an hour?
| Job Title Salary | Ipsos Market Research Analyst salaries – 2 salaries reported $12/hr | Numeris Market Research Analyst salaries – 2 salaries reported $15/hr | Onresearch Market Research Analyst salaries – 2 salaries reported $50,204/yr |
|---|
How much does a research analyst make?
| Annual Salary Monthly Pay | Top Earners $85,500 $7,125 | 75th Percentile $60,000 $5,000 | Average $55,088 $4,590 | 25th Percentile $40,000 $3,333 |
|---|
How do I start a career in market research?
- Research your Market Research Company. …
- Be Open to Change. …
- Ask Questions. …
- Brush up on your skills. …
- Make Use of your Downtime. …
- Familiarize Yourself with the Programs/Software. …
- Learn about Previous/Current Clients and their Competitors. …
- Expand your Knowledge of the Field.
Is market research a stressful job?
High
.
Stress is not uncommon
amongst market research analysts, with daily work sometimes being quite demanding.
What qualifications do you need for market research?
- An analytical mind.
- Strong knowledge of statistics and computers.
- An ability to handle data to work in quantitative research.
- An interest in psychology and behavioural science for qualitative research.
- Specific scientific or technical knowledge to work as an industrial researcher.
Can anyone be a market researcher?
To become a market researcher you usually have to
complete a degree in business, management or commerce with a major in marketing
. It is also possible for graduates of statistics, psychology, sociology, economics, behavioural sciences or computer science degrees to enter this occupation.
How much does an entry level market research analyst make?
| Annual Salary Monthly Pay | Top Earners $70,000 $5,833 | 75th Percentile $54,000 $4,500 | Average $49,611 $4,134 | 25th Percentile $38,000 $3,166 |
|---|
What skills do you need to be a marketing analyst?
- Statistical analysis software (e.g. R, SAS, SPSS, or STATA)
- SQL databases and database querying languages.
- Programming skills (if possible)
- Survey/query software.
- Business intelligence and reporting software (e.g. Tableau)
- Data mining.
How long does it take to become a market research analyst?
It will take you
several years
to become a market research analyst. You likely need at least a bachelor’s degree, which usually takes at least four years to complete. You should consider earning a degree in a discipline such as public relations, marketing, sociology, psychology, or business administration.
