What Type Of Marketing Strategy Does Adidas Use? Adidas’ straightforward digital marketing strategy is the power behind this success. With this well-implemented strategy, the company wants to topple its main competitor Nike from the crown. Brand’s e-commerce channel is the fastest-growing revenue channel and all the production processes as digitized as possible. What is Adidas
Why Adidas? Adidas equally focuses on innovation and customer satisfaction and takes time to develop new technologies for footwear. In recent years, the brand has come up with the Boost technology for shoes in the Y3 series, which changed the game in the footwear market. What makes Adidas different from its competitors? Adidas employs high
Why Is Celebrity Endorsement Used In Advertising? Celebrity endorsement is a promotional tool that boosts brand awareness. It is a way of enhancing credibility and gaining visibility for brands. Celebrities are well-known people and a celebrity endorsement can make a brand stand out. Why do people use celebrity endorsement? Marketers use celebrity endorsements to make