cigarette users

Did Doctors Ever Recommend Smoking? Don’t be foolish, take your doctor’s advice: Smoke a fresh cigarette. From the 1930s to the 1950s, advertising’s most powerful phrase—“doctors recommend”—was paired with the world’s deadliest consumer product. Cigarettes weren’t seen as dangerous then, but they still made smokers cough. When did doctors know smoking was bad? In 1964,