dominant ideology

What Is The Preferred Reading?

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What Is The Preferred Reading? A concept used in relation to texts (typically in mass-communication genres) where the sender of a message consciously or unconsciously encodes it in ways which function to guide, limit, or control its interpretation by receivers. What is dominant or preferred reading? “Dominant” readings are produced by those whose social situation

What Is An Example Of Dominant Ideology?

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What Is An Example Of Dominant Ideology? There are many examples of dominant ideologies, particularly in the areas of politics and religion. For example, in the United States, democracy, or a system where political leaders and representatives are elected by the people, and Christianity are examples of the dominant political and religious ideologies. What is