When Did Ralph Lauren Start Designing Clothes? Lauren started The Ralph Lauren Corporation in 1967 with men’s ties. At 28 years-old, Lauren worked for the tie manufacturer Beau Brummell. He persuaded the company’s president to let him start his own line. Drawing on his interests in sports, Lauren named his first full line of menswear
Where Is Authentic Ralph Lauren Made? Around a quarter of Ralph Lauren’s offerings as a whole are produced in China. When it comes to clothing, around 50% of the brand’s shirts are made in China, with other manufacturing locations also included in the mix such as Sri Lanka, Cambodia, Vietnam, as well as Pakistan. How
What Age Is Ralph Lauren Aimed At? The target market is composed of men and women, 18-40 years of age, with mid-range incomes. The target customer is very fashion forward and trend conscious, residing in an urban area. What age group is Ralph Lauren for? Appealing To A Younger Demographic In management’s own words, the
What Is Ralph Lauren Best Known For? Ralph Lauren is an American clothing designer best known for his sportswear line Polo Ralph Lauren, the centerpiece of his fashion empire. Why is Ralph Lauren influential? Ralph Lauren, original name Ralph Rueben Lifshitz, (born October 14, 1939, New York, New York, U.S.), American fashion designer who, by