What Are Digital Touchpoints?

What Are Digital Touchpoints? Firstly, we should clarify what digital touchpoints are: while a touchpoint means any point of interaction with a customer at any stage of the customer’s journey, a digital touchpoint is online interaction across different devices (smart phones, tablets, laptops) and various channels (social media, apps, websites) … What are examples of

What Is A Touchpoint In Customer Journey Map?

What Is A Touchpoint In Customer Journey Map? Customer touchpoints are where customers interact with your brand, product, service, etc. Developing an understanding of each touchpoint means that you can design better user and better customer experiences. This understanding can also be used to enhance user and customer journey mapping exercises. What is the difference