By
identifying the source, tracing the evolution, and recognising patterns of trends
, forecasters are able to provide designers and brands with a ‘vision’ of the future. Forecasters research and identify social, cultural, ethical or environmental shifts, and how they are likely to affect future consumer behaviour.
How much do trend forecasters make?
While ZipRecruiter is seeing annual salaries as high as $161,500 and as low as $29,500, the majority of Trend Forecasting salaries currently range between
$48,500 (25th percentile) to $83,000 (75th percentile)
with top earners (90th percentile) making $126,000 annually across the United States.
What skills do you need to be a trend forecaster?
- Show a keen interest in past and current fashion trends.
- Have a thorough knowledge of the fashion industry.
- Have good networking and communicational skills.
- Be imaginative and creative.
- Have the right I.T skills.
- Be willing to do extensive research.
What are the 5 qualities required by a trend forecaster?
- Get some context (world thinking) …
- Make research your hobby (become a sponge) …
- Ask why and what if…? (challenge existing viewpoints) …
- Collaborate to innovate (spar with a diverse network) …
- Human-first communication (tell a story)
What degree do you need to be a trend forecaster?
Becoming a Fashion Forecaster:
Many employers prefer applicants with a
degree in fashion design, fashion merchandising, apparel production, textile design, textile merchandising, fashion marketing, or fashion retailing
.
How do you make your own trend?
- Research. The most important part of starting a trend is doing your research! …
- Be Creative. Trends are trends because they’re original. …
- Be Mobile Friendly. More than likely, you’ve come across a trend on your mobile devices. …
- Use Buzzwords & Keywords Wisely.
How do trend forecasters collect information?
Trend forecasters work in every industry,
using data from past sales to anticipate future opportunities
. Fashion forecasting is thus the field within the fashion industry concerned with predicting upcoming fashion trends—colors, styling techniques, fabric textures, and more—that will spark consumer demand.
Is WGSN free?
Interested in subscribing?
You may be eligible for a free trial
. Fill in the information below and, if you qualify, you will be contacted by a member of the WGSN team. How did you hear about us?
What does a trend analyst do?
A fashion trend analyst looks
for information about apparel design
. Your duties focus on predicting trends based on current consumer data, market research, and knowledge of the fashion industry. You also use information about marketing plans, retail industry sales, and pop culture trends in your analysis.
Is fashion buying a good career?
Fashion buying is
one of the most demanding jobs in the industry
, and as well as requiring a creative mind, a good buyer will need an analytical one too. … Seasonality does not exist anymore, meaning buyers are having to work harder and faster than ever to keep up with constantly-dropping collections and micro-trends.
What is trend prediction?
Trend Forecasting is
the process of researching and formulating predictions on consumers future buying habits
. By identifying the source, tracing the evolution, and recognising patterns of trends, forecasters are able to provide designers and brands with a ‘vision’ of the future.
How important is fashion forecasting?
Forecasting is used in almost every area of business today. Accurate analysis of consumer trends is
vital in forming brand direction and development
, in the creation of relevant products and services and ultimately in ensuring their success.
Is trend forecasting an entry level position?
forecasted electric demand, generation, and energy trends and related data. Acts as a technical … This is an
entry-level position
, no experience required.
Is it hard to become a trend forecaster?
For those who are interested in staying on top of the latest trends, trend forecasting can be
an exciting and challenging career path
. If you want to learn more about this role, we recommend taking on an internship and getting some valuable hands-on experience in a trend forecasting role.
What are the two types of fashion forecasting?
Two types of fashion forecasting are used:
short-term forecasting
, which envisions trends one to two years in the future and focuses on new product features such as color, textile, and style and long-term forecasting, which predicts trends five or more years out and focuses on the directions of the fashion industry …
What are the techniques used in forecasting?
| Technique Use | 1. Straight line Constant growth rate | 2. Moving average Repeated forecasts | 3. Simple linear regression Compare one independent with one dependent variable | 4. Multiple linear regression Compare more than one independent variable with one dependent variable |
|---|
