Qualitative case study is
a research methodology that helps in exploration of a phenomenon within some particular context through various data sources
, and it undertakes the exploration through variety of lenses in order to reveal multiple facets of the phenomenon (Baxter & Jack, 2008).
What is case study research example?
Case studies are a popular research method in business area. Case studies aim to analyze specific issues within the boundaries of a specific environment, situation or organization. … Example: “
Impact of increasing levels of multiculturalism on marketing practices: A case study of McDonald’s Indonesia
.”
What is a case study research method?
A case study is a research approach that
is used to generate an in-depth, multi-faceted understanding of a complex issue in its real-life context
. It is an established research design that is used extensively in a wide variety of disciplines, particularly in the social sciences.
Is case study a qualitative research design?
A case study research design usually involves
qualitative methods
, but quantitative methods are sometimes also used. Case studies are good for describing, comparing, evaluating and understanding different aspects of a research problem.
Why case study is important in qualitative research?
Case studies capture a range of perspectives, as opposed to the single view of an individual you get with a survey response or interview. This gives the
opportunity to gain a greater understanding of the subject in hand and reduces the potential for any bias
, by diluting the agenda of a particular individual.
What are the characteristics of case study research?
- The number of unit to be studied is small.
- It studies a social unit deeply and thoroughly.
- It is qualitative as well as quantitative.
- It covers sufficient wide cycle of time.
- It has continuity in nature.
What is the purpose of case study?
The general purpose of a case study is to: →
describe an individual situation (case)
, e.g. a person, business, organisation, or institution, in detail; → identify the key issues of the case (your assignment question should tell you what to focus on); → analyse the case using relevant theoretical concepts from your unit …
How do you prepare a case study?
- Read and Examine the Case Thoroughly. Take notes, highlight relevant facts, underline key problems.
- Focus Your Analysis. Identify two to five key problems. …
- Uncover Possible Solutions/Changes Needed. Review course readings, discussions, outside research, your experience.
- Select the Best Solution.
How many participants are in a case study?
Case study research may feature single cases or multiple cases
(e.g., often two to four)
. Acknowledging multiple realities in qualitative case studies, as is now commonly done, involves discerning the various perspectives of the researcher, the case/participant, and others, which may or may not converge (Yin, 1994).
What is the method of qualitative research?
There are a variety of methods of data collection in qualitative research, including observations, textual or visual analysis (eg from books or videos) and interviews (individual or group). However, the most common methods used, particularly in healthcare research, are
interviews and focus groups
.
Can a case study be qualitative?
Unlike the other approaches we discuss, case study research does not emerge from a particular social scientific tradition. Additionally,
case studies can be qualitative and/or quantitative
. … Case studies have been considered a research strategy or design, an evaluation method, and a reporting mode.
What type of research design is a case study?
A case study is
an in-depth study of a particular research problem
rather than a sweeping statistical survey or comprehensive comparative inquiry. It is often used to narrow down a very broad field of research into one or a few easily researchable examples.
What are the strengths of qualitative research?
Strengths of Qualitative Research
Issues
can be examined in detail and in depth
. Interviews are not restricted to specific questions and can be guided/redirected by the researcher in real time. The research framework and direction can be quickly revised as new information emerges.
What are the advantages of case study research?
- Intensive Study. Case study method is responsible for intensive study of a unit. …
- No Sampling. It studies a social unit in its entire perspectives. …
- Continuous Analysis. …
- Hypothesis Formulation. …
- Comparisons. …
- Increase in Knowledge. …
- Generalization of Data. …
- Comprehensive.
How does case study help research?
A case study will involve
quantitative and qualitative methods of research
. … When using case study, the researcher will get an in-depth investigation of a phenomenon, individual, or an event. They help in investigating and understanding the underlying principles in an occurrence within a real-life context.
What are the types of case study?
- Collective case studies: These involve studying a group of individuals. …
- Descriptive case studies: These involve starting with a descriptive theory. …
- Explanatory case studies: These are often used to do causal investigations.
