What Should A Pitch Deck Include?

by | Last updated on January 24, 2024

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  • Introduction. The first slide should introduce the pitch deck and explain the business in simple and clearly understood terms. ...
  • Problem. ...
  • Target market. ...
  • Solution. ...
  • Traction. ...
  • Marketing and sales strategy. ...
  • Competition. ...
  • Team.

What should be included in a pitch deck?

  • Introduction. The first slide should introduce the pitch deck and explain the business in simple and clearly understood terms. ...
  • Problem. ...
  • Target market. ...
  • Solution. ...
  • Traction. ...
  • Marketing and sales strategy. ...
  • Competition. ...
  • Team.

How do you structure a pitch deck?

The pitch deck is a visual support to the words said in a pitch. Start by pulling together all relevant content, then structure it to follow the arc of the story , and finally, design it to convey your message as clearly and simply as possible.

Which is the 6 by 6 rule for presentations?

A good way to keep yourself in line is by remembering the 666 rule. Presentation University recommends slides shave no more than six words per bullet, six bullets per image and six word slides in a row .

How many pages should a pitch deck be?

While pitch decks vary in size, the average length is 12 to 14 slides (and never longer than 20) , with each slide presenting one clear idea. Although its order can change depending on how you wish to tell your story, the general slides to include are: 1. Company vision.

How much should you charge for a pitch deck?

The skill level and cost of general designers varies wildly, but on average their price points for a pitch deck project is medium, or $500-$1500 . More often than not the skill level and experience of the designer correlates to the price point charged. Some designers will charge hourly, while others a flat project rate.

What is the 10 20 30 rule in PowerPoint?

It’s quite simple: a PowerPoint presentation should have 10 slides, last no more than 20 minutes , and contain no font smaller than 30 points.

What is the 7 by 7 rule in PowerPoint?

The 7×7 rule is simple: For every slide, use no more than seven lines of text — or seven bullet points — and no more than seven words per line .

Which is the best software for presentation making?

  • 1 Visme.
  • 2 Prezi.
  • 3 Google Slides.
  • 4 Keynote.
  • 5 Microsoft PowerPoint.
  • 6 Ludus.
  • 7 Slides.

What should not be in a pitch deck?

  • Bells and Whistles.
  • Contact Information.
  • A Point They Can Object To.
  • Fund Allocation.
  • Guesstimations.
  • Exaggerated Predictions for Success.
  • No Mention of Competition.
  • 8. “ The End” Slide.

How many minutes should pitch deck be?

It’s quite simple: a pitch should have ten slides, last no more than twenty minutes , and contain no font smaller than thirty points.

What should you not do in a pitch deck?

  • Have a deck longer than around 20 slides. As much as you hate to write decks, investors hate reading them more. ...
  • Use no images. Images convey emotions. ...
  • Use no graphs. Graphs convey information in a way a table can’t. ...
  • Use small font. ...
  • Small font on charts. ...
  • Use weird colors/font. ...
  • Write a lot of text. ...
  • Have an ugly deck.

How long does it take to design a pitch deck?

This process can take anywhere from 1 day to 3 weeks depending on how you do it. Hopefully, you already have some good fundraising advisors you can reach out to. Then use platforms like UpWork to reach out to top talent in this space and hire fast.

How much does it cost to design a deck?

For basic deck designs using the least expensive lumber, you can expect to pay from about $8 to $10 per square foot (depending on the material) of deck area if you do the work yourself or pay about $30 per square foot if the material is professionally installed.

How much should I charge to make a presentation?

Typical fees for a presentation designer & agency

According to HR specialists, the average hourly pay rate for an experienced presentation designer or freelancer (skilled in Photoshop, business presentation writing/editing), is $50 to $75 per hour . Junior designers work at $30 to $50 per hour.

What is the 2 4 8 rule in PowerPoint?

Use the 2/4/8 rule.

When I look back at my most successful slide decks there’s a pattern, I call it the 2/4/8 rule: about every 2 minutes I have a new slide (about 30 slides for a 60 minute speech), no more than 4 bullets per slide, and no more than 8 words per bullet.

Kim Nguyen
Author
Kim Nguyen
Kim Nguyen is a fitness expert and personal trainer with over 15 years of experience in the industry. She is a certified strength and conditioning specialist and has trained a variety of clients, from professional athletes to everyday fitness enthusiasts. Kim is passionate about helping people achieve their fitness goals and promoting a healthy, active lifestyle.