A white paper is an
in-depth report or guide about a specific topic and the problems that surround it
. It is meant to educate readers and help them to understand and solve an issue. In the world of marketing, a white paper is a long-form piece of content, similar to an eBook.
What are the parts of a white paper?
- Clear Goals. …
- A Concise Summary. …
- Data Transparency. …
- Qualitative Data. …
- Logical Flow. …
- Data Visualization. …
- The “Why” Element. …
- A Launch Plan.
What makes a good white paper?
A good white paper is
more about using a collection of facts to provide solutions to audiences' problems than an advertising platform
. You can use a white paper to position yourself as an industry expert with insights to help your readers. It is, therefore, important that your paper offers great value.
What is the purpose of a white paper?
Typically, the purpose of a white paper is
to advocate that a certain position is the best way to go or that a certain solution is best for a particular problem
. When it is used for commercial purposes, it could influence the decision-making processes of current and prospective customers.
What content is important to include in a white paper?
What content is important to include in a white paper?
Industry specific acronyms and marketing phrases
.
What is a white paper example?
A white paper is
an in-depth report or guide about a specific topic and the problems that surround it
. … The term “white papers” originated in England as government-issued documents. One famous example is the Churchill White Paper, commissioned by Winston Churchill in 1922.
Is white paper one or two words?
AP Style tip: It's white paper,
two words
, lowercase, when used to refer to a special report.
How many pages should a white paper be?
To elaborate, the main body of a “typical” white paper is
6 to 8 pages long
, shorter than in past years. With front matter and back matter, the total length is usually 10 to 12 pages.
How is a white paper different from a research paper?
Difference #1: The Author
The author may have a background in the topic or product, but this is not required. … Ultimately,
the white paper reflects directly on the company that sponsors it, not directly to the author
. This anonymity could not be further from the authorship of scientific journal articles.
What is another name for a white paper?
command paper position paper | state paper white book |
---|
Are white papers still relevant?
How Can We Use Whitepapers Today? Since they are well-researched and authoritative, whitepapers make great incentives for users to convert to potential customers or clients on your website. … So, yes,
whitepapers are still useful
and will absolutely be so in the future.
What is a white paper law?
White papers are
policy documents produced by the Government that set out their proposals for future legislation
. White Papers are often published as Command Papers and may include a draft version of a Bill that is being planned.
How long does it take to write a white paper?
Writing a white paper is a long process. It can take
20-40 hours
for a professional writer to create a single medium length paper—and that's working on it full time.
Why is a white paper called a white paper?
A white paper is
an authoritative report or guide that often addresses issues and how to solve them
. The term originated when government papers were coded by color to indicate distribution, with white designated for public access.
How does an e book differ from a white paper group of answer choices?
How does an e-book differ from a white paper?
An e-book is written in a lighter tone
. Newspapers and magazines provide editorial oversight. An overt goal is one that is not directly mentioned in a white paper or e-book.
How do you publish a white paper?
- Have a distribution plan at the ready. Before you launch a white paper, you need to have a plan. …
- Create a landing page. …
- Write a series of relevant posts to support and promote the paper. …
- Write guest posts. …
- Get reviews. …
- Invite experts to guest post. …
- Email it to your subscribers.