Where Are Infographics Used?

• Generating media coverage (both print and online)
• Increase brand awareness.
• Simplify complicated content.
• Present data/survey.
• Explain clearly how something works.
• To drive traffic to your website.
• Compliment long copy/blog posts.

Where and why are infographics used?

Infographics display large amounts of data and information in the form of a graph or picture. They are used for many reasons: They're entertaining, eye-catching, concise, and all the information they contain is easily digested by the reader so they're useful, too.

What are the 3 ways that infographics can be used?

• A blog is an essential tool for any brand. ...
• 91% of all audiences prefer visual content to more traditional formats. ...
• Telling a Visual Story. ...
• Explaining a Concept or Process.

What is the purpose of infographic?

Infographics are used as a powerful tool to allow people to easily digest information through the use of visual data, charts, and statistics . With the proper use of color, proportion, and negative space, information can be transformed into memorable, attention-grabbing and even persuasive graphics.

Who uses infographics a lot?

74% of marketers rely on visuals in their social media messaging. 56% of companies queried use infographics. 84% who've used them consider the medium effective.

What are the disadvantages of infographics?

One disadvantage of infographics is the high amount of time required for preparation . The design alone is very complicated, and then there is the actual graphical work. Another problem is that infographics often come out as being textless. This is because Google is unable to read the text contained in the graphics.

What do infographics reveal?

Infographics (a clipped compound of “information” and “graphics”) are graphic visual representations of information, data, or knowledge intended to present information quickly and clearly . They can improve cognition by utilizing graphics to enhance the human visual system's ability to see patterns and trends.

What are the types of infographics?

• Statistical infographics.
• Informational infographics.
• Timeline infographics.
• Process infographics.
• Geographic infographics.
• Comparison infographics.
• Hierarchical infographics.
• List infographics.

How do you use infographics in our current situation?

1. Provide a quick overview of a topic.
2. Explain a complex process.
3. Display research findings or survey data.
4. Summarize a long blog post or report.
5. Compare and contrast multiple options.
6. Raise awareness about an issue or cause.

What are five reasons why infographics are important?

• It makes info more appealing. Image: curseofthemoon. ...
• It shows valuable ideas. Image: cwaddell. ...
• It is attention-grabbing. Image: adheeslev. ...
• It is easier to understand. Image: jaypachi. ...
• It lessens boredom. ...
• It awakens one's interest. ...
• It is accessible. ...
• It is more persuasive.

What should infographics include?

• What Is An Infographic? Before we begin, it's important to understand what you're creating. ...
• The Story. The purpose behind an infographic is to tell a story. ...
• Data. The most important component of an infographic is accurate data. ...
• Copy. ...
• Design. ...
• Colours. ...
• Fonts. ...
• Graphs and Charts.

Why do companies use infographics?

Infographics are some of the best tools that a business can use to start a viral marketing campaign. ... While a whitepaper creates authority for a brand and blogs boost search engine optimization value, infographics attract attention from a wide audience because they're easy to read and usually fun .

Who needs infographics?

One: teacher . As for a teacher or educator, infographics are a great and creative way to get your message across through homework or essays. You may benefit a lot from infographics. Infographics provide more than just words, it also exhibits traits that offer an enhanced learning experience for students.

What companies use infographics?

• Benefits of using infographics in Instagram. Instagram is one of the top brands that are using infographics successfully. ...
• Listerine: They Put Their Money Where Your Mouth Is. ...
• Strathmore Minerals Corporation. ...
• Manta. ...
• LinkedIn. ...
• Coca-Cola. ...
• Just Do It!

Why are infographics so popular?

Hence, the popularity of the infographic: it greatly simplifies our digestion of complex information and has much more attention grabbing capabilities than plain text. Our brain craves infographics because of the attractive way that information is displayed.

Are infographics still relevant 2020?

As we've seen, infographics in 2020 are just as vital a tool for marketers as they ever were. In fact, the possibilities around what we can do with infographics have only expanded .