Trustworthiness
 
 refers to the degree that audience members perceive a speaker to be presenting accurate, credible information in a nonmanipulative way.
 Is an audience’s perception of a speaker as a believable authority and competent speaker?
 
 Credibility, or ethos
 
 , refers to an audience’s perception that the speaker is well prepared and qualified to speak on a topic (Fraleigh & Tuman, 2011).
 Which term best applies to the perception of a speaker as believable and reliable quizlet?
 
 
 Trustworthiness
 
 refers to the degree that audience members perceive a speaker to be presenting accurate, credible information in a nonmanipulative way.
 What is the credibility of a speaker quizlet?
 
 Credibility is
 
 the audience’s attitude toward or perception of the speakers
 
 . A speaker’s credibility is affected by two primary factor– competence and character.
 What is the term for the audience’s perception of a speaker’s competence trustworthiness and dynamism group of answer choices?
 
 What is
 
 credibility
 
 , and why is it important? -the audience’s perception of a speaker’s competence, trustworthiness, and dynamism.
 Why can attaining credibility be complex for speakers quizlet?
 
 Why can attaining credibility be complex for speakers?
 
 Credibility exists in the mind of the audience
 
 . A speaker may have more credibility on one topic than on another.
 What is ethos in public speaking?
 
 Ethos is a Greek word meaning ‘character’. In terms of persuasive language, it is
 
 an appeal to authority and credibility
 
 . Ethos is a means of convincing an audience of the reliable character or credibility of the speaker/writer, or the credibility of the argument.
 What is a common characteristic of ethos?
 
 There are four main characteristics of ethos:
 
 Trustworthiness and respect
 
 .
 
 Similarity to the audience
 
 .
 
 Authority
 
 .
 What device did the speaker use to get the audience’s attention?
 
 As you know by now, a good introduction will capture an audience’s attention, while a bad introduction can turn an audience against a speaker.
 
 An attention-getter
 
 is the device a speaker uses at the beginning of a speech to capture an audience’s interest and make them interested in the speech’s topic.
 Is the quality of a conclusion that makes a speech sound finished?
 
 The quality of a conclusion that makes a speech sound finished is called ‘
 
 closure’
 
 .
 What are the two main factors of credibility?
 
 Scholars tend to agree that credibility is a perceived quality and has two key components:
 
 trustworthiness and expertise
 
 .
 What are the two factors of speaker credibility?
 
 A speaker’s credibility is affected by two primary factors-
 
 competence and character
 
 .
 What are the five ethical ground rules?
 
- Trustworthiness.
 - Integrity in the subject matter.
 - Respect for others.
 - Dignity in conduct.
 - Truthfulness in message.
 
 What are the three C’s of credibility?
 
3 simple items guaranteed to improve your messaging
 The 3 C’s of Credibility are
 
 compassion, confidence, and competence
 
 .
 What is the term for the audience’s perception of a speaker’s competence trustworthiness and dynamism quizlet?
 
 The audience’s perception of a speaker’s competence, trustworthiness, and dynamism is termed as.
 
 credibility
 
 . The type of reasoning which compares one thing, person, or process with another to predict how something will perform and respond is. analogy.
 What is Aristotle’s term for a speaker’s credibility?
 
 Aristotle described
 
 ethos
 
 as persuasion through character, as to make a speaker worthy of credence. Ethos is an important concept for analyzing human communication because it gives scholars a way to identify strategies in persuasive speeches.