Why Is A White Paper Called That?

A white paper is

an authoritative report or guide that often addresses issues and how to solve them

. The term originated when government papers were coded by color to indicate distribution, with white designated for public access.

Do you call a white paper a white paper?

In business-to-business marketing

Since the early 1990s, the terms “white paper” or “whitepaper” have been applied to

documents used as marketing or sales tools in business

. These white papers are long-form content designed to promote the products or services from a specific company.

What is the full meaning of white paper?

A white paper, also written as “whitepaper”, is an

informational document

usually issued by a company or not-for-profit organization to promote or highlight the features of a solution, product, or service that it offers or plans to offer.

Is a white paper law?

White papers are

policy documents produced by the Government that set out their proposals for future legislation

. White Papers are often published as Command Papers and may include a draft version of a Bill that is being planned.

What is the opposite of a white paper?

brochures

. White papers and brochures are almost complete opposites. Brochures are sales documents intended to create interest and desire, often by pushing emotional buttons, such as fear, greed, envy, or vanity.

What is the point of a white paper?

Typically, the purpose of a white paper is

to advocate that a certain position is the best way to go or that a certain solution is best for a particular problem

. When it is used for commercial purposes, it could influence the decision-making processes of current and prospective customers.

What is a white paper example?

A white paper is

an in-depth report or guide about a specific topic and the problems that surround it

. … The term “white papers” originated in England as government-issued documents. One famous example is the Churchill White Paper, commissioned by Winston Churchill in 1922.

What should a white paper include?

White papers should

identify and address a particular problem

. The problem should be relevant and timely in your field. The document may focus on issues such as common dilemmas, new trends, changing techniques, industry comparison, etc.

What is another name for a white paper?

What's the difference between green and white paper?

WHITE PAPERS are issued by the Government as statements of policy, and often set out proposals for legislative changes, which may be debated before a Bill is introduced. …

GREEN PAPERS set out for discussion

, proposals which are still at a formative stage.

Should white paper be Capitalised?

APStylebook on Twitter: “AP Style tip: It's white paper, two words, lowercase,

when used to refer to a special report

…. “

What is a white paper vs research paper?

An article is supposed to provide an overview of a topic and is usually a page or two. A whitepaper is longer and covers a topic in more detail. It gives an in-depth view, and

can often include more research

.

What is the difference between a white paper and a blue paper?

These reports were called “Blue Papers” or “Blue Books,” named for their trademark blue covers.

If the subject matter for a proposed Blue Paper was too light or informal, it would be printed with a white cover instead

. These white-covered reports became known as “White Papers.”

How long is a white paper?

Today's typical white paper is

six to eight pages long

, a little shorter than in past years. Consider the format. The typical white paper looks more appealing than a technical manual yet not as slick as a brochure. White papers are typically distributed as a PDF on the web.

How do you title a white paper?

1. Title tip #1: Understand the title is critical. …
2. Title tip #2: Learn to spot tired titles. …
3. Title tip #3: Consider using a number. …
4. Title tip #4: Take time to find a dynamic name. …
5. Title tip #5: Stress the benefits for readers. …
6. Title tip #6: Address prospects by job title.

Who needs whitepapers?

Any B2B vendor selling anything relatively new, complex or expensive

could benefit from a white paper. Whether you're selling a product, a service, a technology, or a methodology, you still need one.