organizational buying

What Two Items Are Characteristic Of The Organizational Buying Process As Compared To The Consumer Buying Process Quizlet?

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What Two Items Are Characteristic Of The Organizational Buying Process As Compared To The Consumer Buying Process Quizlet? What two items are characteristic of the organizational buying process as compared to the consumer buying process? -Postpurchase evaluation behavior is more informal. –Supplier capability becomes more important. -Information search is usually not necessary. How do organizational

What Are The Main Three Types Of Organizational Buyers How Are They Distinct From One Another?

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What Are The Main Three Types Of Organizational Buyers How Are They Distinct From One Another? There are three different buyer types – spendthrifts, average spenders, and frugalists. Their purchase journeys and criteria can significantly differ, requiring businesses to be aware of their needs in order to appeal to each type. What are 3 types

What Are Three Types Of Buying Quizlet?

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What Are Three Types Of Buying Quizlet? The three types of buy classes are (1) new buy—the organization is a first-time buyer of the product or service; (2) straight rebuy—the organization reorders an existing product or service from a list of acceptable suppliers; and (3) modified rebuy—an organization’s buying center changes the product’s specifications, …