Kicker has also long had a meaning specific to newspaper headlines: a line of newspaper type set above a headline usually in a different typeface and intended to provoke interest in, editorialize about, or provide orientation for the matter in the copy heads.
What is a kicker in writing?
For writers and journalists, this type of finishing note is called a kicker, which Poynter calls a “punchy or memorable ending that rewards the reader.”
How do you do a kicker headline?
Make the kicker 1/2 the point size of the main head . For example, a 36-point main head will have an 18-point kicker. Set the kicker 1/3 to 1/2 the width of the main head. For example, a three-column main head requires a one-column to 1 1/2-column kicker.
What is a kicker quote in journalism?
Kicker. A kicker can refer to multiple things: The last story in the news broadcast ; a “happy” story to end the show. A short, catchy word or phrase accompanying a major headline, “intended to provoke interest in, editorialize about, or provide orientation”
What is a kicker in print?
A kicker in either of its assigned roles is a form of visual signpost that helps a reader assess an article before committing to reading the whole thing . It gives a small hint as to what is to come or helps identify the type of article readers are about to read.
How do you write a kicker?
- Encapsulate the emotional message of the piece. ...
- Turn the story around. ...
- Use a snappy metaphor. ...
- Deploy a quotation.
What is the difference between a kicker and a subwoofer?
As nouns the difference between kicker and subwoofer
is that kicker is foosball, table soccer while subwoofer is an electronic speaker designed to produce low-frequency sound, especially bass.
What is reverse kicker headline?
• Reverse kicker is a line set in larger type sizes . and placed above the main headline . It is also.
What is an example of a kicker?
It can also mean, in American informal English, “ an unexpected or surprising remark, revelation, or set of circumstances ,” as in “The real kicker came when the chairman announced that he was quitting.” It’s frequently used in the phrase: “that’s the kicker.”
What are the types of headlines?
- Direct headline. A direct headline clearly states the purpose of an article. ...
- Indirect headline. ...
- 3. News headlines. ...
- How-to headline. ...
- Question headline. ...
- Command headline. ...
- The “reason why” headline. ...
- Emotional headline.
Why is it called a kicker?
The term Kicker originated in the game of poker. It is the card or cards that are not needed . If you are trying to make a pair, the kicker is the other three cards. If you are trying to make two pair, then the kicker is the fifth card.
What is another word for kicker?
In this page you can discover 11 synonyms, antonyms, idiomatic expressions, and related words for kicker, like: excite , gimmick, twist, wrinkle, angle, kick, ability, good, goalie, left-hander and ball.
Can kicker meaning?
1. someone who is adept at delaying things . She has revealed herself to be an Olympic class can-kicker.
What are the elements of a newspaper?
- Name of the newspaper.
- Section.
- Headline. It sums up the story or article. ...
- Drophead. It’s a secondary headline that provides additional information about the story.
- Byline. It’s the author of the article. ...
- Dateline. ...
- Lead. ...
- Body.
What is the kicker card?
A kicker, also called a side card, is a card in a poker hand that does not itself take part in determining the rank of the hand, but that may be used to break ties between hands of the same rank . For example, the hand Q-Q-10-5-2 is ranked as a pair of queens. The 10, 5, and 2 are kickers.
How do you write a subline?
- Make it longer. Marketing research tells us that the most effective headlines are short (less than 10 words). ...
- Complement your headline. ...
- Include your USP. ...
- Don’t overinform. ...
- Encourage action.
