Proximity.
The distance between two users of a locative media service
. Used as a geofence, locative media can perform actions such as “When a user is within the proximity of another user, do something cool.”
What is proximity in broadcast?
Proximity marketing is
the localized wireless distribution of advertising content associated with a particular place
. … Distribution may be via a traditional localized broadcast, or more commonly is specifically targeted to devices known to be in a particular area.
The closer you live to another person
, the more likely you are to be friends with them despite the growing use and impact of social media, according to a study that drew on data from the location-based social network provider Gowalla. … “Proximity creates a strong boundary for who will be your friends.”
What is proximity news?
In newsroom ethnographies, proximity typically refers
to everyday news work
, and it focuses on the relationship between journalists and events or sources (see Figure 1). Simply put, proximity as a journalistic work practice refers to the necessity of closeness to the issues covered, both physically and temporally.
What is proximity based?
Proximity based marketing (aka proximity marketing) is a catch-all term used
to describe any use of location technologies to directly communicate with customers through their mobile devices
.
Why is proximity important in relationships?
Specifically, proximity or physical nearness has been found to be a significant factor in the development of relationships. … Proximity
allows people the opportunity to get to know one other and discover their similarities
—all of which can result in a friendship or intimate relationship.
Facebook, Google, Yelp, Instagram, Groupon, Twitter
and dozens of other popular apps offer location-enabled features. Those mobile properties, and many others, have moved way past the “check in” concept, which in any case never really caught on with users.
What is proximity in PR?
Proximity –
Most broadcast stations and newspapers
, along with some magazines, cater to people living in a certain city, state or region. If Wayne’s new personal training business is located in Milwaukee, it will not have proximity for readers of a newspaper in Atlanta.
What is proximity messaging?
Proximity-based messaging
uses wireless signals and Beacon devices to send messages to smartphones and tablets using Bluetooth Low Energy
(BLE) signals. Messages are sent to customers through a branded company app and vary based on each customer’s location.
What is proximity technology?
Proximity technology is
about making interactions more practical
. It’s about using data that is physically relevant and timely. In short, it’s the missing piece of the physical-to-digital puzzle.
What is the most important element of news report?
Immediacy or timeliness
is an important requisite of news. A reporter usually places emphasis on the latest angles of, an event. The words ‘today’ and ‘tomorrow’ are related in most of the news stories.
Why is proximity an important quality of news?
Proximity
Most people find news and events that
happen in close proximity more relevant and interesting than those taking place a long way away
. This is worth keeping in mind when pitching stories. If you can take a local angle to your story, it’s going to have a much better chance of being picked up.
What are the 10 elements of news?
- Proximity.
- Prominence.
- Timeliness.
- Oddity.
- Consequence.
- Conflict.
- Human interest.
- Extremes/superlatives.
What is Bluetooth proximity range?
Class 1 devices transmit at 100 mW with a range of
100 meters or 328 feet
. Class 2 devices transmit at 2.5 mW with a range of 10 meters or 33 feet. Most Bluetooth headsets and headphones are common Class 2 devices. Lastly, Class 3 devices transmit at 1 mW with a range of fewer than 10 meters.
What is proximity in design?
Definition: The principle of proximity states
that items close together are likely to be perceived as part of the same group
— sharing similar functionality or traits.
How do proximity beacons work?
Beacons are small devices that
send out signals over a short distance
, generally a few metres in diameter. Devices within this range are able to pick up the signal transmitted by the beacon and this allows you to target users at close proximity with specific messages or actions.
